(If you're here looking for how to get in on 2019's last round of Copy Hour, click here before enrollment closes this weekend) I'm terrible at keeping secrets. It's not that
Emotionally compelling stories are one of the best ways to capture cold traffic. And advertorials are the perfect platter to present stories that describe exactly what the reader is feeling. But FINDING
When I get asked about advertorials, the biggest things I see people struggle with are: A.) Getting confused about what an advertorial actually is (and what it's supposed to do), or B.)
Here's the survey mentioned in the video Procrastination is a bitch. Man I hate that feeling of knowing you absolutely HAVE to get started on something... ... but you just. can't. freaking. do.
I cut off the tip of my finger. Which sounds like it's clickbait, but is really just an unfortunate gardening incident. (I know, I'm special that way). So long story short– Now
Here's a quick video on how to position advertorials on the front-end of your funnel. In this video we break down an great example of how to use pre-sale pages to:
I’ve lived in Portugal for more than 2 years now, and I've been learning how to speak Portuguese. (as best you can when your brain needs to write words that sell
There are several advertorial mistakes which can TANK your conversions. "Pushing the sale" is one of the most common. That means you're promoting your offer too hard for the awareness level of