A GENUINE COPY SUPERSTAR
Rachel is the embodiment of The Pro Code. She does the work, never compromises integrity, and causes everyone else to raise their game. A genuine copy superstar. Advertorials are the missing link in most cold traffic campaigns and nurture sequences… and Rachel is the gold standard for advertorials. I highly recommend her training.
Kevin Rogers Copy Chief
RACHEL’S COURSE INSPIRED ME
If you’re a fellow copywriting newbie, and still searching for THE THING that really speaks to you, you should check out Rachel Mazza’s Advertorials training. I totally overlooked Advertorials (it started out as the least desirable “money skill”, in my mind) until yesterday.
I’m still deciding what I want to launch my freelance career with, and this training was so good, so inspiring for me…
RACHEL IS A NATURAL BORN TEACHER
GREAT training today, Rachel.
You’re a natural born teacher – articulate, organized, and passionate.
Learned a ton. Never wrote an advertorial but now you got me juiced.
Thanks for sharing your expertise and experience.
Dean Edelson Copywriter
GOT ME A BIG CLIENT OPPORTUNITY
This is great training Rachel. Being a seasoned copywriter that’s written many long form pieces, I’m just getting started
Jake Widmer Copywriter
in advertorials and now
have a great opportunity to grab a hefty retainer with a company soon. Thanks!
JUST MADE MY FIRST COLD TRAFFIC SALE!
I had a funnel that wasn’t converting well on cold traffic. After implementing Rachel’s training, we just converted our first sale from cold traffic. I can see they went through the new pre-sale page before buying – sweet!
Chris Koehl Business Owner
RACHEL BLESSED THE COPYWRITING COMMUNITY WITH HER TRAINING
I just finished watching the money skills section of your advertorial training. I’d been hearing rumors that you were ‘the one’ to go to when it came to that kind of copy, and I can see why. Thank you so much for blessing the copywriting community with your knowledge and advice. I feel more prepared than I did before, all because of you.
Sarah Moeller Copywriter
THANK YOU FOR YOUR TRAINING
Just wanted to say thank you for the training. It was great in helping me understand how to do advertorials – AND – understanding their value…. especially with how the major traffic networks want you to operate these days.
Ranveer Singh Business Owner
RACHEL CARES ABOUT HER STUDENTS
Rachel is a terrific teacher. It’s obvious that she truly cares about her students and makes sure they understand what she is teaching.
Valeri Byrd Freelance Copywriter
RACHEL’S TRAINING WAS AN EYE-OPENER
I’ve watched Rachel’s advertorial training and it was such an eye-opener. Rachel is such a warm person and gives so much valuable info.
Bogdan Balas Copywriter
I’M HOOKED ON PRE-SALE PAGES
I just joined Copy Chief and your advertorial training was the first one I gravitated to. I LOVED it! I am hooked on the idea of pre-sales pages — especially with the beating we take on ad costs for sending traffic directly to sales pages these days.
Thanks for the heads up on getting advertorial clients. I definitely plan to offer advertorial funnels in my services now!
Kammy Thurman Copywriter
GOT A JOB OFFER FROM AGORA
I jumped into full-time freelancing without a single client. Now I’ve written an advertorial-spec for Agora’s Banyan Hill and got a job offer from an Agora imprint in India! A lot of this is because of your training on advertorials. I’ll remember you for that for the rest of my life.
Siva Chun Chu Copywriter
TACTICAL AND STRATEGIC COACHING
Rachel’s process was organized, engaging, and flexible. But what we found most valuable was her tactical and strategic coaching on the creation of marketing assets. She was so motivating and supportive, and we’re excited to put this into action because we believe the ROI will be appreciable.
Bryan Passman Hunter + Esquire
SAVED ME 50 HOURS A MONTH
After delegating some of my tasks, if I estimated it right now, in total…. I think I’m getting back something like 50 or 60 hours in a month.
Which is absolutely bonkers. Because that’s, for me roughly two weeks of work that I could be spending on prospecting, growing the brands, or doing other things.
So I just want to say thank you, because your talk yesterday really helped. It reassured me that there’s a different way to do this. I don’t have to be the one that pulls the levers. I can be the one that thinks about when they should be pulled and which ones we should pull. So thank you.
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With your advice about how to hand things off to my team, it means we’ve gotten a lot out of the way of us getting more clients. It’s going to create more revenue and we hire more people. This will take us a lot closer to our goal of hitting a million. Thank you so much for your help and the way you explain things. It has been a huge help in helping us hand it all off to somebody.
Chris Pearson
RACHEL MAZZA IS SO POSITIVE, FUN, AND SOLUTION ORIENTED!
I want to thank you so much. You have been a godsend. I can feel the shift happening in my company. You’re empowering me to be a better leader and it’s been really remarkable.
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Rachel has great connections in so many ways. Not only is she brilliant but she is an amazing culture and core values fit!
We had a GREAT consulting session and made so much progress on the vision, direction, structure of the company. We got so much done!
For me the biggest impact was the clarity we got and the ability to clearly communicate with my team where we are going!
Before I was feeling very stressed because it feels like things weren’t changing fast enough.
Now I feel confident and clear about where we’re going and like we can get motivated to get things moving along!
I’m excited to present the direction to my team and share all the amazing upgrades we are making!
Tracy Matthews Founder of Flourish and Thrive Academy
I LOVE WORKING WITH RACHEL
Rachel’s the best partner I never knew I needed. A rare combination of all-seeing Visionary and beyond brilliant Integrator.
She has the special ability to create momentum at will. That ability is rare. It’s a result of her experience, talent, and badass work ethic.
I originally brought Rachel in as a co-coach for my new program at Copy Chief. She was a dream come true for me because not only is she a great coach, she facilitated the entire curriculum for the pilot round based on a few strategy calls.
For the official launch, she spearheaded the campaign and wrote the majority of the copy. She’s a top-notch copywriter.
That gave us a chance to get a feel for working together, and we decided to go “all in” with her as the Integrator to my Visionary.
Rachel is the full package for me. We have such a good time working together, and she also gives immense, clear value. Her tone and professionalism in coaching is firm, but fun.
Supportive, but never wavering.
She’ll help pull you out of a ditch if you’re feeling stuck, and help you build momentum to move further, faster.
On top of that, her ability to take charge of the project and get us all organized was incredible.
She’s fun, energetic, and a top level project manager.
I LOVE working with her. It’s a joy to watch her shine. I feel like there’s nothing she can’t do.
Kevin Rogers Copy Chief
RACHEL HELPED US OUTLINE A CLEAR VISION FOR OUR TEAM.
With the clear expectations, roles, and rocks that it means a better work environment, higher salary, and a 5 star customer experience for everyone involved.
Before working together, everything felt like hot garbage. I feel way better now and as long as we implement the changes, it will be great.
Kayla Ray Integrator at Flourish and Thrive Academy
TRANSPARENT, TRUSTWORTHY, AND TALENTED
I sensed Rachel’s expertise immediately during the first consultation. I’m not experienced in online marketing and her guidance was easy enough I could understand and execute it. She led us in the right direction from day one, making sure we continued what we were already doing well and cleaning up what could be fixed quickly and easily. Beyond fair prices, beyond friendly and trustworthy, and certainly knows her stuff. Recommended.
Peter Murphy Founder, La Bicicleta Verde
TACTICAL AND STRATEGIC COACHING
We first engaged Rachel because we were searching for a copywriting partner we could trust. Her standout traits were her attention to detail, professionalism, responsiveness, curiosity, creative direction and coaching (that we really needed), and generally positive / energetic demeanor.
Her creation process was organized and engaging, and we really appreciated her flexibility and efforts to make sure we were on the same page.
But what we found most valuable was her tactical and strategic coaching on the creation of marketing assets. It was really nice to have a third-party that was so motivating and supportive.
We’re excited to release the copy because we believe the ROI will be appreciable.
Bryan and Jessica Passman Hunter + Esquire
TRANSLATES YOUR VOICE INTO RESULTS
Rachel not only knows how to hone a voice – she understands how it translates into results.
Angie Colee Direct Response Copywriter
I LOVE WORKING WITH RACHEL MAZZA!
Chelsea Farmer Head of Programs, Coaching, and Community
THE ADVERTORIAL QUEEN
Rachel has made a name for herself as the queen of advertorials.
Laura Belgray TalkingShrimp.com
RACHEL MAKES ONLINE MARKETING EASY TO UNDERSTAND
Rachel was very helpful in orienting me to the world of online marketing in a simple yet comprehensive way. She provided an article to read ahead of time and sent critique videos related to my specific site. I found this invaluable because I can refer back to them and share them with my team rather than playing messenger and trying to relay the information accurately myself (unlikely). During our consultation sessions, Rachel also provided a few recommendations on where I could learn more. At no point was she pushy about her services–she simply delivered value. I would highly recommend her!
Heather Shannon Owner, Lotus Center Chicago
BEAT THE CONTROL AND THE INDUSTRY AVERAGE
It has been eye opening working with you – extremely professional and efficient with creating the content. Not only everything was high quality, it clearly got results. And you also provided excellent analysis that was very insightful. Working with you creates more consistency, predictability and measurability. I think any business would be far better off with a consultant like you. Thank you!!
Kiri Masters CEO, Bobsled Marketing
MY #1 CHOICE FOR OPTIMIZED COPY
Rachel is my go-to source for great conversion content and sales copywriting. She makes my life easy by delivering content that’s already optimized for my main SEO keywords, and I’m always impressed with her turn-around time.
She’s filled a huge gap in the market. I highly recommend her if you need optimized content for your SEO sites. We’ve also used her for top-tier copywriting and she always delivers great work.
Matt Diggity CEO, Diggity Marketing
OUR CONVERSIONS INCREASED BY 80%
We engaged Rachel to re-vamp the content for some of our websites. After we replaced our old content with the optimized copy she created, we saw a huge spike in sales and now we’re converting 80% more of our website traffic into new customers. It’s also great to have a content marketer who understands SEO since we knew she’d be able to work with our on-site keywords we needed to optimize the content for. It’s all reading really well. Couldn’t be happier.
Kurt Makela CEO, Convertica
WE’VE DOUBLED OUR CLIENT BASE
I wanted to say thank you and let you know how well the content you wrote for campcypressdogretreat.com has done. As of June, the sales have exceeded all of last year, we added 7 additional kennels and still had to turn people away because there are no vacancies. Because of how well the content converts I’ve had to turn off the advertising for a bit. When we catch up, we’ll be adding an additional 6 – 10 kennels so we can keep up. Thank you very much for the great work!!!
Jim Banks Owner, Camp Cypress Dog Retreat
THE BEST QUALITY AND CUSTOMER SERVICE BY FAR
I’ve been working with Rachel for some time now. Her professionalism and quality of work is second to none. She’s delivered a lot of SEO-optimized conversion content for my affiliate sites, developed all of the copy for the homepage of one of my main businesses in a very competitive market, and created a custom Ebook which I use as a lead magnet and opt-in incentive.
Not only am I extremely pleased with the quality of content she is producing, but her customer service is also excellent. I’ve worked with many copywriters in the past but Rachel is the best by far!
Joel Smith Founder, Amaira Natural Skin Care
AMAZING work!
It’s very refreshing to work with such talented professionals; the way the information was encapsulated directly aligns with the identity we were struggling to represent. We went through countless amounts of content developers & can clearly notice the difference within the quality of work. The strategy optimizations were very impressive, along with our future aspirations in being able to articulate that over text was brilliantly fused together. We were very impressed, surprised & intrigued with the strategy that we would like to continue working with you on future projects.
Mish Abuali Creative Director, Alarm Relay
ONE CONVERSATION LED TO LOTS MORE SALES
Thank you so much for helping! We implemented the new email strategy you introduced us to, and are getting a lot more sales! Crazy how a short conversation with you has made us more money, pretty sure there are more we can collaborate on.
Nicholas Ho Foundr Magazine
CONVERSIONS INCREASED 85%
We just finished testing your new copy. The homepage is converting 85% better over the original.
Desirai Sweder SaleHoo.com
INCREASED CLICK THROUGH RATE 166.2%!
This content is great. We published your content and the click through rate went through the roof, increasing by 166.2%!
Stinus Hojensbo Entrepreneur and SEO Consultant
GREAT JOB AT THE COPY!
That was one of the better takes I have been a part of in copywriting. You took everything we had, everything we verbally said and made it understandable, relatable, human and gave it some Paolo-moxy. I like it!
Paolo Piscatelli President, Watchlight Corporation
WE’RE GETTING MORE CLIENTS THAN EVER BEFORE!
Rachel is the best! Since partnering with her, I am receiving more contacts than ever before. She is incredibly responsive and a creative problem solver. What she’s doing is working really well. Rachel has my highest recommendation.
Lawrence Surinak Surinak Law
CONVERSIONS INCREASED 85% ON THE HOMEPAGEWe just finished testing your new copy. The page is experiencing an 85% improvement in conversions over the original.Project Manager SaleHoo.com
INDUSTRY LEADING EXPERTISE
I had believed my company’s strategy for our clients to be rather advanced. However, in just 20 minutes with Rachel I had collected a list of new ways for our team to continue move the needle, for industry leading results. I trust her expertise.
Corey Ames Fire Gang Dental Marketing
I CAN’T SAY ENOUGH GOOD THINGS ABOUT WORKING WITH RACHEL AND HER TEAM
Rachel is a pleasure to work with, she is very responsive, energetic, reliable, trustworthy, flexible, knowledgeable in her field, tech savvy and always smiling. I am so glad to have the opportunity to work with her and will again on many more occasions.
Sherry Hardiman Founder, Sherry B. Design
HER WORK ALWAYS BRINGS GREAT RESULTS
Rachel is a fantastic writer, marketer and IT guru. Nothing is ever too much for her and somehow she always seem to just make it work. We’ve worked together on several large-scale projects now, and we love the end results every time.
Alison Marriage Skilled Up Professional Development
ALWAYS GOES ABOVE AND BEYOND EXPECTATIONS
Rachel always goes above and beyond expectations to make sure the job is done RIGHT. Whether you’re looking to make your content more SEO friendly, or need creative and powerful copywriting that captures leads on your website, she’ll get you results.
So many times when you’re looking for good help you simply want someone to understand what you want, take the initiative to go do it themselves, and report back when the job is complete. Rachel is the definition of “easy to work with.”
I send all of my friends and associates who need copywriting, content, or online marketing consultation to Rachel. If you need great content that sells, or want to promote your online brand, products or services – Rachel will take care of it.
Bernie de Souza Business Coach and Author
I can't say enough about what Rachel and I have built here together, what really Rachel's built in Copy Chief. We have an amazing team.She hired everyone on the team. She onboarded them, she's nurtured them. Even MY coaches (like Todd Brown) who have been in the industry more than 20 years all say the team is unbelievable. We're just an incredible team, and that is really credit to Rachel.
Our relationship started with creating the Escape Velocity coaching program. I told her, “I need to create this program.” And she said to me, “Brain dump to me what you would want in it and what you think is important.” I thought we would have like 10 calls like that and we'd like sort through it all, but we had one call and she said these magic words, “Leave it with me and I'll bring you back something.”
And what she brought me back was what you see in Escape Velocity – outlined, thought through, planned. And then all we had to do was go record the sessions. I've never seen anything like it. She has all these superpowers – more than I could list.
And so now we've grown this company and now it's where we want it to be, and now it's producing like it should.
Kevin Rogers, CopyChief.com
RACHEL IS THE BEST AT WHAT SHE DOES
I hired Rachel to help me develop some digital products and turn my podcast into a business.
She really is the best at what she does. She’s a real rock star in this world.
Henry Bingaman Practical Liberty
SHE’S THE PROJECT MANAGEMENT EXPERT
I have no idea how she keeps all the small details straight but I’m consistently impressed with the results. Thanks to Rachel we’re current, focused, and engaging our audience on a higher level. She has a great team around her and I recommend her 110%
Mark Davis Author and Speaker
RACHEL SAVED ME SO MUCH TIME AND MONEY
Rachel has helped me create a lot of quality content for my online presence. Her skills are adaptable to many design and marketing platforms which has saved me a lot of time and money. She has on many occasions injected new life into stagnant projects and is always prepared to be flexible with requirements. I would highly recommend working with Rachel.
Niamh Kane Founder, Hoop Body Love
SHE MADE IT SO EASY FROM START TO FINISH
I had all sorts of ideas in my head ready to escape! Like Pandora’s Box, she made them appear onto paper. I needed someone to get the demons and dreams into some sort of order. Rachel took those thoughts and corralled them into a form which became my book True Gravity.
She controlled the process like a producer puts together great television and made it so that everything from cover art, formation, website and branding came together seamlessly. Thanks to Rachel I am working on my next book following the success of my current project. Rachel really honed my True Gravity.
Bart Dalton Author, True Gravity
BEST INTERVIEW I’VE SEEN IN THE LAST YEAR
Your interview with Henry Bingaman was simply exceptional. It offered insights, honesty, and pearls of wisdom from both of you. It’s the first one of these I’ve seen in the last year that totally kept my interest.
Erick Borland
