Ideas For Hooks and Headlines That Pop
Not sure what to write about? Or maybe it feels impossible to just. get. started. When staring down that blinking cursor on the blank page, sometimes it feels like someone's
Not sure what to write about? Or maybe it feels impossible to just. get. started. When staring down that blinking cursor on the blank page, sometimes it feels like someone's
"How do I find examples of advertorials in my industry?" This is one of the most common questions I get from business owners and copywriters alike. I've got a bunch of examples
Ever meet someone who instantly makes you smile when you see their face? What do you call that? The Instant Grin Effect? The Grinstant Effect?Punny alliteration aside, Anna Iveson is definitely
Have you ever written yourself into a corner?You get tippy-typing away on your keyboard – silly grin on your face as you spin some random idea into a clever story.You
Last week I took my first official "no work" vacation all year. (better late than never, right?) I checked myself into a schwanky resort (will give you more deets on THAT
Every said "yes" to an exciting new project, then realized how daunting it was immediately afterwards? It's like getting excited at a restaurant, and realizing you over-ordered by A LOT when
Let's talk bad talk.I don't mean the cute little F-bombs that you can't say around Grandma. (I do love me some strategically placed obscenities)I'm talking the bad talk that fills
I had a moment of weakness yesterday.Tomorrow I'm meeting up with some copywriter friends of mine. So I invited them over to my house for a pre-dinner cocktail before we
Unless this is your first day in the weird world of Rachel...You've probably heard me mention Advertorials before. They're these neat little pre-sale pages that help you convert more cold traffic and