As marketers, we're constantly coming up with great ideas. That's what we get paid the big bucks for, right? The challenge is, when you're brain is in "idea generation" mode all the
I'm pretty sure my friend Laura is a cyborg. What I mean by that is she’s Finnish.... and Finnish people are kind of like super awesome robots. (They're also the only country
If you're like most marketers, the thought of converting cold traffic is enough to make your sphincter clench. If that's a little to below-the-belt for you (literally) – at the very least
You know what's hard? Starting things. Getting started is the often the hardest part of anything. – Going to the gym... – Launching a new business... – Being the first person at a snack table
Want more help building and using Advertorial pre-sales page to convert more cold traffic? Learn how to design, research, write and use effective pre-sale pages in my Advertorial 101 Training Course
If you’ve been playing with paid traffic, then you already know it’s not enough to get that first cold click and send prospects straight to your sales page. That’s because people
The most common question I get when people ask about creating advertorials and pre-sale funnels is: "Where do I start?" This is the hardest part about learning something new. You sit at the
As I lay on an old table in a tiny dark room at the back of the run-down salon, I could feel the sanitation paper crinkle underneath me. It only
I just (almost) ate steak and eggs at a Ruby Tuesday in Orlando airport on my way back to Portugal… …because when you take as many long haul flights as I