Permission To Kick Ass

Have you ever worked with a really great coach? Whether it's in sports, business, fitness, or whatever – having a great coach can get you to your goals faster, and help

Making The Leap From “Content” To “Copywriting”

This morning I was thinking back to what my business (and my life) was like before I discovered this crazy world of copywriting. I was a warhorse when I first

Designing Your Ideal Business

You know what I love most about being a professional writer?There are so many different paths to success. I was thinking about this today while reading an article about JK Rowling. She

How To Keep Your Readers Hooked (Even When Your Idea Tank Is Empty)

Have you ever written yourself into a corner?You get tippy-typing away on your keyboard – silly grin on your face as you spin some random idea into a clever story.You

The Head Trash of Selling Yourself

Last week I took my first official "no work" vacation all year. (better late than never, right?) I checked myself into a schwanky resort (will give you more deets on THAT

The Joy and Chaos of Rebuilding Your Business

Every said "yes" to an exciting new project, then realized how daunting it was immediately afterwards? It's like getting excited at a restaurant, and realizing you over-ordered by A LOT when

The Best Way To Beat Imposter Syndrome

Let's talk bad talk.I don't mean the cute little F-bombs that you can't say around Grandma. (I do love me some strategically placed obscenities)I'm talking the bad talk that fills

How To Know If A Podcast Is Right For Your Business

"I think I want to start a podcast."It was a beautiful sunny day in Lisbon, Portugal. I was sitting in my favorite park, drinking espresso at my favorite cafe, with

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