Real-Life Advertorial Breakdown: How To Avoid Looking Spammy

There are several advertorial mistakes which can TANK your conversions. "Pushing the sale" is one of the most common. That means you're promoting your offer too hard for the awareness level of

My 8 Step System For Writing Great Advertorials

You know what's hard? Starting things. Getting started is the often the hardest part of anything. – Going to the gym... – Launching a new business... – Being the first person at a snack table

Should You Publish Your Advertorial To Your Own Website?

So you've written your advertorial. You did the research. Created a killer outline. And wrote a story that makes a deep personal connection with your audience. Now you're holding that succulent piece

Where To Publish Your Advertorial

Want more help building and using Advertorial pre-sales page to convert more cold traffic? Learn how to design, research, write and use effective pre-sale pages in my Advertorial 101 Training Course

How To Lower Your Cold Traffic Costs

If you’ve been playing with paid traffic, then you already know it’s not enough to get that first cold click and send prospects straight to your sales page. That’s because people

Real-Life Advertorial Breakdown | Quit Smoking Program

The most common question I get when people ask about creating advertorials and pre-sale funnels is: "Where do I start?" This is the hardest part about learning something new. You sit at the

Smart Brand Marketing Podcast: How To Warm Up Cold Traffic

Today I want to talk to you freelancers. (Although, if you're a business owner running cold traffic, then you're going to love this too.) If you're a freelancer who works with clients,

The SEO Butler Content Mega Guide and How to Get Anyone to Buy Anything Online

Once upon a time in a galaxy far far away, I spent my days helping affiliate marketers and SEOs increase conversions on their websites with SEO-optimized sales copy. And while these

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