I've been reading a book called Rocket Fuel about building legendary businesses.It's all about connecting "Visionaries" with "Integrators" to create explosive growth in your business.A "Visionary" is a person who has LOTS
I get A LOT of questions about writing for B2B clients. If you're not familiar with B2B – this simply means your "customer" is another business (rather than the end consumer). Since
The cool thing about teaching what you know, is that you're challenged to adapt your skills and knowledge in all different ways. So when my friend Rachael Kraft asked me to
Happy Advertorial Breakdown Day!!! I've got a special guest joining me today. Branko is a direct response copywriter who works in-house at one of the most successful financial publishers in the world.
Last week I hosted a free "Advertorial Crash Course" training session with Patrick Kenny live on Facebook. We hosted that training for free as a resource for freelancers who need to
PHEW! Whoah. 'Scuze me for a second while I catch my breath, because this past week has been one WILD ride. Last week I took my Instagram fam on a mad dash
I’ve got a couple of exciting announcements today. First of all – I’m comin’ at ya today from beautiful Lisbon, Portugal! I’ll be here for the next few weeks for a few reasons: Reason
I recently sent out an email offering to jump on podcasts, video chats, and interviews to answer questions about advertorials and pre-sale funnels. I also said that if you didn't have
Recently I've been focused on launching a coaching program for new freelancers with Kevin Rogers from Copy Chief. While I've been digging in to that, advertorials have taken a bit of a