I recently sent out an email offering to jump on podcasts, video chats, and interviews to answer questions about advertorials and pre-sale funnels.

I also said that if you didn’t have a “show” – but still had questions – then send them through and I’d do my best to answer them.

Welp. I asked. And y’all jumped right on that opportunity because now I’ve got a flood of great questions coming in.

Since many of you had similar questions, I figure why not answer them here!

Here’s the first in the “Rachel Answers Questions About Advertorials” series (that I just made up).

Question 1: How much research do you do before starting an advertorial?


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  • What is a “Buyer’s Awareness Cycle” and why it will help you creating pre-sale funnels to warm up cold traffic and skeptical audiences

  • The fastest way to create value-driven pre-sale copy that gets readers into the right mindset to buy before sending them to your sales page

  • The 5 key elements to convert MORE Cold Traffic Prospects

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