The People Puzzle and Hard Conversations
I’ve been thinking a lot about the “People Puzzle” lately. The People Puzzle is the (seemingly) never-ending quest to find (and keep) the right people, in the right seats, at the
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Freelancer Tips
How Content Marketers and Ghostwriters Can Raise Their Rates
"How do I raise my rates?" Most freelancers run into the question at some point in their careers.. But I hear it especially often when I talk to content marketers, ghostwriters, or
Want a complete game plan to skyrocket your freelance biz next year?
The market for creative freelancing talent has never been hotter. Recent conditions have forced most companies to embrace remote work, and bringing in skilled freelancers has been a big part of
Wanna go on a crazy adventure with me ?
Kevin Rogers and I have a funny relationship.He’s my business partner, but he’s also my coach.While he used to coach me exclusively on MY business...Now he also coaches me on
Getting Your Head Straight When Everything Seems Crooked
Are you a morning person or a night owl? Personally, I do all my best thinking in the A.M. Which is unfortunate... Because I am terrible at getting up early. It's one of the perks (or
Permission To Kick Ass
Have you ever worked with a really great coach? Whether it's in sports, business, fitness, or whatever – having a great coach can get you to your goals faster, and help
Making The Leap From “Content” To “Copywriting”
This morning I was thinking back to what my business (and my life) was like before I discovered this crazy world of copywriting. I was a warhorse when I first
Ideas For Hooks and Headlines That Pop
Not sure what to write about? Or maybe it feels impossible to just. get. started. When staring down that blinking cursor on the blank page, sometimes it feels like someone's
Researching Advertorials Using Organic Search
"How do I find examples of advertorials in my industry?" This is one of the most common questions I get from business owners and copywriters alike. I've got a bunch of examples