Earn More By Working Less (Hot Diggity or Hornswoggle?)

Have you ever heard of The 4 Hour Work Week? It's a concept introduced by author and self-proclaimed 'Human Guinea Pig' Tim Ferris back in 2007. The idea is that you can build

Ask Me Your Advertorial Questions (plus a surprise)

Here's the survey mentioned in the video Procrastination is a bitch. Man I hate that feeling of knowing you absolutely HAVE to get started on something... ... but you just. can't. freaking. do.

Health Pre-Sale Funnel Breakdown (brought to you by my severed finger)

I cut off the tip of my finger. Which sounds like it's clickbait, but is really just an unfortunate gardening incident. (I know, I'm special that way). So long story short– Now

Using Advertorials As Your Front End Funnel

Here's a quick video on how to position advertorials on the front-end of your funnel. In this video we break down an great example of how to use pre-sale pages to:

What’s Inside The Advertorial 101 Training Course?

You know what really grinds my gears? When marketers pretend that gazillions of people are asking them a question about something they really just want to talk about (but don't know

In-Depth Training – Advertorial Pre-Sale Funnels 101

A lot of you have been asking about our Plug 'N Play Pre-Sale Copy System, so I want to give you a quick update. I appreciate your patience as we develop

How To Make Bold Claims More Believable

Last week we talked about good vs. bad copy ideas. So let's break down some "good" copy quickly so you can see how it works Here's an Ad from Babbel -

Lessons From The Big Leap

Hotels are a fantastic place to think and work. Especially expensive hotels. No matter where I travel in the world, I’ve always enjoyed using the luxurious cafe’s, gardens or lounge areas