How To Know If A Podcast Is Right For Your Business

"I think I want to start a podcast."It was a beautiful sunny day in Lisbon, Portugal. I was sitting in my favorite park, drinking espresso at my favorite cafe, with

9 Years Ago I Made A “Dream Board” – Can You Guess What Happened?

Have you ever made a dream board? Facebook just reminded me that 9 years ago today, I sat down with a table full of cut up magazines and basket full 'a

Using Advertorials To Get Freelance Clients

Unless this is your first day in the weird world of Rachel...You've probably heard me mention Advertorials before. They're these neat little pre-sale pages that help you convert more cold traffic and

Are You A Visionary Or An Integrator?

I've been reading a book called Rocket Fuel about building legendary businesses.It's all about connecting "Visionaries" with "Integrators" to create explosive growth in your business.A "Visionary" is a person who has LOTS

Redefining and Evolving Your Business

Have you ever taken on a project that seemed like a good idea at the time... But the moment the money hits your bank account, you realize that you REALLY don't want to

What It Takes To Win Big

Ever wonder if you got what it takes to be a top copywriter? Ask any good copy coach, and they'll tell you that curiosity is the #1 most important trait they look for

Finding Hidden Opportunities In Crisis

I've been thinking a lot about how to uncover hidden opportunity and growth in the midst of this global pandemic. It's like the contrarian investment mogul Baron Rothschild said back in

Be Your Own Advocate

Recently I went on a little rant on my Instagram (a rare occurrence for me). It was about all about how foreign students were being kicked out of the US since

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