Real-Life Advertorial Breakdown: Most Effective CTAs
You’ve been sending in some great questions lately. Like this one from Simon about the last video where we attempted to “unconfuse” the world about...
Feeling Stuck In Your Freelance Biz? [time sensitive]
This is time sensitive so I hope this message isn’t too late! I’m about to head off to a 4 day retreat at a convent in the mountains of Kentucky with Marcella...
So you’re still confused about advertorials…
When I get asked about advertorials, the biggest things I see people struggle with are: A.) Getting confused about what an advertorial actually is (and what it’s...
’bout to drop some knowledge bombs (don’t hate me)
I have a list. It’s a very long list. The list is a list of bro-tastic internet marketing slogans that make me roll my eyes. Or puke. Depending on the severity of...
Why I shut down my profitable agency
Once upon a time in a land far far away, a queen built an empire. The kingdom was good. And the peasants were happy. And the land was fruitful. Then one day, the queen decided...
Confused About Advertorials? Apparently You’re Not Alone
Last week I took a page out of my friend Chris Orzechowski’s book and surveyed my list before relaunching Version 2 of the Advertorial 101 Course. The goal was to learn...
Ask Me Your Advertorial Questions (plus a surprise)
Here’s the survey mentioned in the video Procrastination is a bitch. Man I hate that feeling of knowing you absolutely HAVE to get started on something… …...
Health Pre-Sale Funnel Breakdown (brought to you by my severed finger)
I cut off the tip of my finger. Which sounds like it’s clickbait, but is really just an unfortunate gardening incident. (I know, I’m special that way). So long...
Using Advertorials As Your Front End Funnel (plus a special bonus)
Here’s a quick video on how to position advertorials on the front-end of your funnel. In this video we break down an great example of how to use pre-sale pages to:...