How To Choose The Topic For Your Advertorial Landing Page
Last week we talked about the purpose of the advertorial (which is NOT to sell your product) As you now know, the purpose of an advertorial is to warm up cold
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conversion tips
Can You Use An Advertorial As A Sales Page?
Pop Quiz! Should you try and sell your product straight from your advertorial landing page? Unless you've got some sort of magic mind control dust to sprinkle on your readers beforehand –
How To Spy On Your Competition’s Facebook and Instagram Ads in 3 Easy Steps
Here's a quick trick for you people running Facebook or Instagram ads (or thinking about running Facebook ads). While Big Brother #2 (the other being The Googz) often frustrates us marketers
How Do I Know If My Copy Idea Is Any Good?
Many times it's really easy to spot bad ideas. For example....this is obviously a bad idea. Or the idea that these beard baubles will land you a hot date: But when it comes
How Advertorial Landing Pages Warm Up Cold Traffic
How Advertorial Landing Pages Warm Up Cold Traffic After years of working with SEO professionals, product owners, entrepreneurs, and media buyers – I've learned that these talented and strategic minds are
How To Warm Up Cold Traffic Using Humor and Personality
How To Warm Up Cold Traffic Using Humor and Personality In Your Copy I’ve got a short and sweet one for ya’ today. A wise man once told me: “People’s resistance is
Breaking Down The Native Advertising Funnel
You're probably more familiar with Native Advertising than you think. Even if you've never heard the term before, you come into contact with Native Ads every when day you use