COLD TRAFFIC EXPERT INTERVIEWS: Mike Rinard | Facebook Ads

Recently I asked about your biggest challenges when writing copy for cold traffic from Facebook Ads. I knew this was a challenge for many marketers, but holy cold traffic...

Cold Traffic Expert Interviews: Jerred Morris | Google Adwords

If you’re like most marketers, the thought of converting cold traffic is enough to make your sphincter clench. If that’s a little to below-the-belt for you...

In-Depth Training – Advertorial Pre-Sale Funnels 101

A lot of you have been asking about our Plug ‘N Play Pre-Sale Copy System, so I want to give you a quick update. I appreciate your patience as we develop this system,...

Copy Chief Radio Podcast: HOW TO HEAT UP COLD TRAFFIC USING STORY-BASED LANDING PAGES

“I’ve gotten to know Rachel really well.” That’s the first thing I hear when Kevin Rogers sends me the sneak peek of our new podcast episode on Copy...

5 Easy Ways To Find Out What’s Working Now

The fundamentals of sales, marketing, and buyer psychology are timeless. Because as complicated as humans can be, sometimes they’re also pretty predictable. (Don’t...